Abarth at the 2011 Bologna Motor Show, 3-11th December 2011

Abarth is showing up at the Bologna Motor Show with four world previews!
The brand new Abarth 595 is at the starting line. Offered in the two "turismo" and "competizione" versions, it conceptually draws inspiration from the historic 595 model that Karl Abarth presented in 1963 as an offshoot of the Fiat 500.

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The Abarth 595 symbolises the return to the customisation concept that enhances the performance of a "standard" car offering the power upgrade to 160 HP as standard. The new Abarth 595 expands the Abarth 500 range, and is offered in two customisations: "turismo" and "competizione". The first is dedicated to those attentive to fashion trends, who love a type of sportiness "without going to an extreme". The latter is designed for true customisation fans, who love to experience the thrill of sporty driving every day.

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Starting from the road cars, the culmination is represented by the most complete expression of the Abarth brand's sportiness. The new 695 "Assetto Corse", the new small super-sports car designed for racing on the track, is being presented to the Bologna public. This year it will debut in the single-make trophies. The new car will pair up with the 500 "Assetto Corse", the highly successful star of the track over the past three years.

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The fourth car being presented at the Bologna Motor Show is a new Limited Edition, the Abarth Punto Scorpione, dedicated to everyone who loves to pit themselves against any kind of challenge in a never-ending search for speed and performance both on the track and facing a downhill road. Abarth is in fact presenting the "Abarth Nitro" winter kit to go along with the new Limited Edition. Among other things, the kit contains the "Nitro Powered by Abarth" snowboard.

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Focus will also be placed on "Make it your race", the project with which Abarth gave young people aged 18 to 35 the chance to make their lifelong dream come true: race against professional drivers on the track.

The Bologna Motor Show is the perfect stage for presenting the 2012 Abarth sporting programme. The formula adopted in conceiving the trophies this year as well makes the cost of entering the trophy extremely accessible to everyone, a concrete example of "democratizing" races in the true Scorpion spirit.

Article copied from Abarth, The Official Facebook Page